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GretaGuide
Holy Cow! I used the Household Textile Environmental Impact Calculator to suss out my level of Environmental Damage Unites (EDUs) through my buying, wearing and disposing of fashion in a year. I was shocked to see that sit at the Fashionably Average to Fashionably Underweight mark. I think my conscious habits have gone a little soft…
What about you? Where do you sit?

Holy Cow! I used the Household Textile Environmental Impact Calculator to suss out my level of Environmental Damage Unites (EDUs) through my buying, wearing and disposing of fashion in a year. I was shocked to see that sit at the Fashionably Average to Fashionably Underweight mark. I think my conscious habits have gone a little soft…

What about you? Where do you sit?

GretaGuide

Last month I shot a Classic Cool video with TheOutnet.com. First off, it was a super fun shoot, and second- I was beyond impressed with their offerings of eco-fashion. They pulled pieces from Edun, Stella McCartney and MADE jewelry for my shoot. :)

Love the look we put together? You can scoop up the goods at the FASHIONmeGREEN shopping page they created just for me on their site.

Cool and Classic can be eco-fabulous!

X

(the amazing photographer behind the video: Paul James Hay)

GretaGuide
Don’t miss this opportunity to bring some awesome designer pieces into your wardrobe and support ethical production.
WHEN: Nov. 17-18, 11 a.m.-7 p.m.
           Nov. 19, 10 a.m.-6 p.m.
WHERE: 425 W. 13th St. (Suite 401), btwn Ninth Ave. and Washington St., 212-463-9110
WHAT:  Fall pieces from both brands are up to 70% off + Samples and past stock
M.PATMOS:  Cashmere and knits - were $295-$1200 are now $30-$400
Leroy & Perry:  Tops, sweaters, jackets, pants and dresses - were $125-$400 are now $25-$100

Don’t miss this opportunity to bring some awesome designer pieces into your wardrobe and support ethical production.

WHEN: Nov. 17-18, 11 a.m.-7 p.m.

           Nov. 19, 10 a.m.-6 p.m.

WHERE: 425 W. 13th St. (Suite 401), btwn Ninth Ave. and Washington St., 212-463-9110

WHAT:  Fall pieces from both brands are up to 70% off + Samples and past stock

M.PATMOS:  Cashmere and knits - were $295-$1200 are now $30-$400

Leroy & Perry:  Tops, sweaters, jackets, pants and dresses - were $125-$400 are now $25-$100

GretaGuide
What to Wear: Eco-Outfit for City Sightseeing

What_to_Wear_City_Sightseeing

On a recent trip to Kyoto, I trucked all over the city seeing temples, eating soba, buying loads of Hello Kitty phone charms (they are just so cute!), and going straight from sightseeing to dinner. Inspired by the outfit on the right from ShopBop’s ‘Ultimate Closet for Fall’ look book, I’ve outlined the eco-alternatives to get the look. This outfit is perfect for a day out walking, followed by a night of good eats and maybe a little sake. Here is what you need to for this eco-outfit:

BLACK LEATHER CROSS BODY BAG, Coach, second life cycle, from TantesHaus available at MarketPublique.com, $100.

COLOR BLOCKED SWEATER, recycled fabric, by GoodOne available at Yoox.com, $98.

DALIA TROUSERS, by Stella McCartney, $595.

FAIR ISLE SHORT SOCKS, 100% wool & fairtrade, available at PeopleTree.com, 35 GBP.

ADDISON LACE-UP WEDGE, 100% vegan, by Cri de Coeur, $450.

GretaGuide
Of Note: Dents Upcycled Leather Driving Gloves

dents_driving_gloves

Keeping up with the fast pace of the ever-changing fashion industry, stylists and designers placed driving gloves on models for A/W11 shoots and runway shows, giving way to a new trend for the season. They are a great way to make any outfit look fierce and up to date. Their classic shape and noteworthy detailing make them an investment piece worth springing for. We love Dents Keyhole Driving Gloves simply for their style, and were happy to learn that Dents sources their quality leather from the meat industry, as a bi-product. Now you can confidently grab a hold of your style with substance!

GretaGuide
Toms Eyewear.
Toms Shoes is known for the awesome social responsibility business model of their one for one motto. Now, with the recent launch of their eyewear line, for every pair of Toms sunglasses sold they will help another gain sight. As Blake Mycoskie expands his one for one model in others ares, I am in full support!

Toms Eyewear.

Toms Shoes is known for the awesome social responsibility business model of their one for one motto. Now, with the recent launch of their eyewear line, for every pair of Toms sunglasses sold they will help another gain sight. As Blake Mycoskie expands his one for one model in others ares, I am in full support!

GretaGuide
Laid Back in Beverly Hills.
I am loving the casual chic tone that California Girls take when dressing. Of course, you have the very dressed up and perfectly coordinated Cali girls, but I am tapped into the easy does it culture- where long hair and a great bag are all you need to make any outfit work.
OUTFIT DETAILS (* denotes an eco-fabulous piece):
T-SHIRT*: c/o Off Our Chests, socially responsible + made partially from Modal
LEGGINGS: Helmut Lang
SHOES: St. Tropez
BAG: Kate Spade
HAT*: second life cycle from a designer resale shop in Tokyo

Laid Back in Beverly Hills.

I am loving the casual chic tone that California Girls take when dressing. Of course, you have the very dressed up and perfectly coordinated Cali girls, but I am tapped into the easy does it culture- where long hair and a great bag are all you need to make any outfit work.

OUTFIT DETAILS (* denotes an eco-fabulous piece):

T-SHIRT*: c/o Off Our Chests, socially responsible + made partially from Modal

LEGGINGS: Helmut Lang

SHOES: St. Tropez

BAG: Kate Spade

HAT*: second life cycle from a designer resale shop in Tokyo

GretaGuide
Harajuku Girl. I’ve just spent the past ten days in Japan, roaming the city streets of Tokyo and Kyoto. I read a great book called A Geek in Japan in preparation for my trip, and it was the perfect intro to Japanese pop culture and fashion. Yet, no book can prepare you for the awesome individual style of the Japanese! I adopted a couple of signature pieces that swayed my style to a more playful Japanese influence: knee socks and a bow headband.
OUTFIT DETAILS (* denotes an eco-fabulous piece):
DENIM TOP*: American Eagle Button Down, second life cycle, Buffalo Exchange in Boulder CO
SHORTS: Guild Prime, Tokyo
TOP*: silk blend top, second lifecycle, Buffalo Exchange in Boulder CO
SOCKS: Tabio, Tokyo
SHOES*: c/o Cri de Coeur, vegan, New York
BAG: Kate Spade
HEADBAND: Before the Bloom, Tokyo
PS- check out this website for more Harajuku Style!

Harajuku Girl. I’ve just spent the past ten days in Japan, roaming the city streets of Tokyo and Kyoto. I read a great book called A Geek in Japan in preparation for my trip, and it was the perfect intro to Japanese pop culture and fashion. Yet, no book can prepare you for the awesome individual style of the Japanese! I adopted a couple of signature pieces that swayed my style to a more playful Japanese influence: knee socks and a bow headband.

OUTFIT DETAILS (* denotes an eco-fabulous piece):

DENIM TOP*: American Eagle Button Down, second life cycle, Buffalo Exchange in Boulder CO

SHORTS: Guild Prime, Tokyo

TOP*: silk blend top, second lifecycle, Buffalo Exchange in Boulder CO

SOCKS: Tabio, Tokyo

SHOES*: c/o Cri de Coeur, vegan, New York

BAG: Kate Spade

HEADBAND: Before the Bloom, Tokyo

PS- check out this website for more Harajuku Style!

GretaGuide
Singing in the rain! Some times I do really love it when it rains. Reminds me of London. 
Outfit Details (* denotes an eco-fabulous piece):
TOP*: Vince, made with modal
JEANS: Acne
BLAZER*: no label, second life cycle hand me down from my Auntie Holly
SHOES*: Prada, second life cycle from Common Threads in Boulder, CO
BAG: Kate Spade

Singing in the rain! Some times I do really love it when it rains. Reminds me of London. 

Outfit Details (* denotes an eco-fabulous piece):

TOP*: Vince, made with modal

JEANS: Acne

BLAZER*: no label, second life cycle hand me down from my Auntie Holly

SHOES*: Prada, second life cycle from Common Threads in Boulder, CO

BAG: Kate Spade

GretaGuide

Check out my New York Fashion Week coverage with EcoTools from the Badgley Mischka SS12 runway show. A nod to Mad Men 1960’s inspiration with a modern twist!

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