June 2010
16 posts
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Mobile trends for Social Media in Fashion
With the advent of mobile gaming apps like FourSquare, location-based marketing and social media plug-ins for fashion brands and retailers are taking off. I, for one, like the trend and feel that a few brands out there are being very proactive in this space.
Ready. Set. PLAY!
Jimmy Choo and Marc Jacobs were ahead of the curve when they started offering discounts for customers who gained...
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Lookbook: Jae C Maie Recycled Jewelry & GretaGuide
‘energy cannot be created or destroyed… but it can be refashioned.’ – jae.c.maie* (jay-cee-may)
I was so excited to do a photo shoot with Jae C Maie Jewelry. Subscribing to the idea that what has already been created can offer inspiration and the resources to create something new, Jae C Maie fashions new and unique pieces of jewelry from pre-existing ones.
Jae C Maie offers a range of styles...
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Geeking out at LOHAS
LOHAS is a wonderfully sustainable focused forum infused with inspiring talks from game changers, overviews from big brands leading the way in sustainable practices and, of course, a bit of social media and digital how-to thrown in for good measure.
Overall, I thoroughly enjoyed the conference and learned a few things along the way. Here are my takeaways:
Books- recommended by Tom LaForge of...
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WatchThe newest eco-fashion makeover is up! Check out Teen Vogue and Style.com’s PR Director Eleanor Banco’s sustainable style makeover using ten of the hottest eco-fashion New York-based designers, in a photo shoot at the SoHo House.
Then, make sure to visit FASHIONmeGREEN.com to see the 10 page spread on this NYC fashionista’s killer style!
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Loving LaLicious Body Oil
Summer is a perplexing time… moisture-wise. The over-heated indoor environments of winter are replaced by chilly air-conditioning and of course the sweltering heat and humidity outside. Do you pack up your body butters for the summer? Are lotions still too heavy outside, but not enough once you are thrust into the building freezers?!
I never thought I would say it, but speaking from...
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WatchWhat happens when you get eco-fashion designers and enthusiasts together in one room for one fabulous night of shopping?… Well, instead of me telling you about it- watch this recap video of the first ever EcoSalon Shops event which was held in New York City on June 4th. It was every bit as eco-fabulous as you might expect!
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So, they say I'm a Beautiful Stranger.
I am so flattered to be the Beautiful Stranger winner! About a month ago I was introduced to BeautifulStranger.tv and enjoyed the behind the scenes beta on some of my favorite fashion bloggers. All of the lovely faces I had been admiring for so long now had their favorite brands, websites and reasons for starting a blog all listed next to their stylish street-side photo. It is kind of like a...
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Online Natural Beauty Resource: NuboNau
During my stay in Southern California last month, I sniffed out the best eco-beauty boutique in the area and am beyond ecstatic that they have launched their online store too!
Fusing prestige with natural and organic skincare, NuboNau brings together an eclectic portfolio of the very best the world has to offer. Designed to be a complete experience, NuboNau’s Online Boutique provides a...
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The backstory of FASHIONmeGREEN.
Not too long ago I did a post introducing my newest project- FASHIONmeGREEN. It is a new sustainable fashion awareness project and style site that uses style influencers and eco-fashion makeovers to build a platform for eco-fashion. It pretty much makes my heart swell- as I get so excited about each and every makeover (also known as a ‘project’).
Last week, my friends over at...
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The new brand ambassadors.
Fashion bloggers have been redefining themselves over the past couple of years. Many receive sponsorships from brands that translate to ‘in feed’ endorsements. Some host events with these brands. Others come on board and act as their social media specialist. I think the newest title fashion bloggers should take is brand ambassador.
Truly, they are a link between what the brand...
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Shift your consciousness...
This past weekend I attended the first ever EcoSalon Shops in New York. A fabulous room full of eco-fashion designers, enthusiasts and fashion media (more on that later). One of the best parts was that the event brought the EcoSalon crew together. We are located all over the US and finally had a chance to get to know one another. It was in a word, awesome.
My fashion editor at EcoSalon, Amy...
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Tarte Lip Stain Giveaway Winner
Congratulations to Jenny who won the GretaGuide and Tarte Cosmetics lip stain giveaway! If you didn’t win this time, don’t worry- there are plenty more goody giveaways lined up for this summer! ;)
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EcoSalon Shops in NYC: June 4th 2010
Every eco-fashionista should have this event marked on her little recycled paper calendar! The EcoSalon Shops are coming to NYC for their first ever shop and talk event. Twenty sustainable clothing and accessories designers including Lara Miller, Study by Tara St. James and Cri De Coeur shoes, four eco-boutiques, Buddha Noseorganic body care and A Perfume Organic will all be there.
Oh, did I...
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WatchI am so very excited to announce the re-launch of FASHIONmeGREEN- a sustainable fashion awareness project and style site (my latest endeavor)! This video gives you a taste of what FASHIONmeGREEN is all about, and where we are going!
Visit FASHIONmeGREEN to shop the shoot from the LA Project and to get your daily dose of celebrity and runway trends gone green. ;)
(PS- if you like what you see on...