Eco-fashion resource: beso organic.

GretaGuide is pleased to announce the partnership with super shopping site, beso.com, to showcase eco-fashion and non-toxic products. Green fashion is growing and, luckily, so are the resources! Not sure where to look? I’ve got you covered. Each week I will highlight a sustainable fashion label or beauty line available through beso.com to help show you the eco-ropes. ;)
Today I am featuring John Masters Organics- one of my great loves in life! This line is beyond amazing. Before I went back to London for the month of January, my stylist at the John Masters Organics salon in Manhattan gave me a month’s worth of samples to try the line. That is when my crush started. Gradually it really did grow into love. It outperforms any of the other products that I used before my non-toxic changeover. Erm, if I were truly British I would shout ‘Brilliant’ right about now!
If you have normal hair, opt for the Lavender Rosemary Shampoo- it cleanses without stripping your hair of its natural oils and lets you go a day or two before another washing. I also really love their Blood Orange and Vanilla Body Milk. It is fresh and sweet without being too fragrant. What is your favorite John Masters Organics product?
Anna Kendrick was stunning at the Oscars, and her make -up was literally as natural as her look. Check out the details on Fashion Me Green.
I couldn’t agree more- at the TEDxEast conference in New York this past fall, a speaker made the same point. At first it feels a bit strange to accept that creativity flows from that which has already been created. But, once you wrap you head around it, you realize this truth and your mind begins to spiral off of this thought to imagine so many wondrous things inspired by the very things and people before you. Happy ‘stealing’!
(photo quote via artpixie)
Fake fur- no longer a hairy situation.

At the Chanel Fall 2010/2011 Preview, Karl Lagerfeld shocked the fashion world by showcasing a collection chalk full of fake fur. “Fake fur has changed so much and has become so great now,” stated Karl Lagerfeld.
A trend that is all to familiar to PETA spokeswoman and designer, Stella McCartney- the faux fur trend seems to be gaining momentum. Lagerfeld took it one step further, building a set of glaciers to highlight what he is calling ‘global cooling’. Not so sure about the ‘global cooling’ statement- though his head is in the right place. The less we ‘harvest’ animals the better use of our resources and less green house gases we produce- thereby decreasing global warming. I knew I could come full circle and go beyond a pretty set to explain Lagerfeld’s vision!
Check out the presentation video on Fashion Me Green to see the glacial set and fantastic faux fur designs.
Model On Duty: Market Publique Spring 2010 Look Book Photo Shoot.
A behind the scenes look at one of the hippest online vintage marketplaces- Market Publique. Follow me to the shoot and get a sneak peek of what they are offering for spring as well as an insider’s tour of their Brooklyn studio. Vintage has never looked so fresh!
Must have Moxsie.

What is better than shopping a well-curated group of indie designers…? Shopping them on a site that takes a percentage of the profits and donates it to a charity of your choice. And it gets better, not only does Moxsie do all of these things, but they are quickly becoming an eco-conscious label destination with their eco-shop. That means you can shop designers who are producing their collections with organic cotton, like Everyday or Eternal.
Discover independent fashion, and take advantage of my 15% off code to do it! Just type in CHIC at the check out, and don’t forget to choose a charity. ;)
Time to Get Smitten!

I have to take a minute to rave about the super sweet and sustainable accessory line: Get Smitten. Skillfully crafting uniquely embellished bobby pins, called hair candy- this line stole my heart. Using re-claimed fabrics, the line is everchanging and insures that you get a limited edition piece.
Visit Get Smitten now to shop their spring sale and maybe store something away for Mother’s Day. Enter code: BIGFAT50 at the check out to get 50% off.
Cause sometimes, you just need to be told- the secret to life and happiness is to have fun and find joy. This video gives you eight irresistible principles for having fun. Go out there and get it!
(via thesquink)
And the bride wore… organic cotton and hemp.
Spring and summer weddings are right around the corner and if you are in the market for a unforgettable and eco-friendly dress, I have just the one for you!

Leanne Marshall, the winner from Project Runway Season 5 has an eco flair I never knew about. Apparently, she sources mainly sustainable fabrics for her line and is moving towards a fully eco-label. Brilliant!
It gets better. She is having a sale on her Etsy site, featuring a customizable 100% eco-friendly wedding dress. Made from an organic cotton, hemp and silk blend- the dress is as ‘good’ as its fabulous design. So, if you want a dress that keeps your guest talking for weeks afterwards, this one definitely hits the mark.